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Fortuna Digital – another HP Latex 700W installation in Croatia

Studio Gost is a Split-based company made up of a team of young and ambitious people. They are engaged in the production of illuminated advertisements, 3D signs and large format printing.
The company has been operating since 2016 and since then they have been continuously investing in machinery and equipment. Their goal, they point out, is to remain at the same level of quality during the production itself, regardless of the scope of the work.

The owners of the company are Mr. Goran Sulic and Mr. Stipe Milina.

They invested in the machine park last year as well. At the of last year they installed an HP Latex 700W. The printer was delivered and installed by the company Fortuna Digital. We visited them to hear their story and experiences with HP Latex technology.

HP Latex 700W is not your first encounter with HP Latex technology.

That’s right. We have been working with HP Latex technology since the very beginning of our business. With this investment we have remained faithful to it. When you are satisfied with something, there is no reason to change it. We previously worked on the HP Latex 310 model, so we are familiar with latex technology. However, in terms of capabilities, there is no comparison with the HP Latex 700W.

What characteristics most prompted you to consider investing in the HP Latex 700W?

What prompted us to invest the most was the quality of printing, printing on translucent foil and backlight canvases, given that this part refers to the production of advertisements themselves, which is one of our key jobs. This was not possible with the old machine in this way.

What jobs can you do better and better now?

As I said before, we are now able to do better printing related to illuminated advertisements. Earlier, we could not get such a quality print. The print made on the new HP Latex 700W provides vivid colors and fine details of the image and text.

With the new investment in HP Latex 700W we got the possibility of significantly higher quality and faster printing, as well as printing in a wider format. We will also be able to make significant strides due to the white color printing option, thanks to which we can expand the offer for our clients.

To conclude, we believe that due to the options we have received and the superior quality that we can now achieve, we will also expand our customer base.

What would you single out as the most significant advantages of this machine?

The most significant advantages of the new printer is definitely print with white ink, printing format, printing speed and, as I said earlier, as far as we are concerned, the possibility of printing on translucent foil and backlight canvas, which greatly contributes to our competitiveness in creating advertisements.

The machine was delivered and installed by the company Fortuna Digital, with whom you have been cooperating for a long time. How did the installation go and how do you rate the cooperation with Fortuna Digital?

The installation went very well, without any difficulties, professionally and quickly. I have been doing business with Fortuna Digital for more than 15 years, even when I was employed in the previous company. The cooperation has always been very good, professional and correct. For this reason we continued to work with them even after the establishment of our own company in 2016. Over the years, they have proven to be a truly reliable partner, always available and accommodating, and quick in resolving doubts and potential problems.

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