When printed products from a small town in the north of Croatia find their place in all of Europe, a part of the USA and Japan, the story must be interesting.
This is exactly the story of the company Marti Ltd. specialized in the production of innovative products from all types of panel materials.
One of the reasons for the conversation with Mr. Mario Petkovic, CEO of Marti and Mr. Daniel Kramar, head of the print department, waeas the investment in HP Latex R2000.
In Europe, they are recognized as a specialist in the production of furniture for the retail and HoReCa segment. They also produce promotional products such as advertising products for the display of goods in retail, LED displays, bike racks, as well as metal components for various machines.
They deliver their products in 32 countries around the world. They are partners of some of the world’s most powerful companies and brands. Some of them are: McDonald’s, Molson Coors, Heineken, Carlsberg, Red Bull, Nestle, Rauch, Coca-Cola, Samsung and other renowned international brands.
They are very proud of the fact that they have a complete production process under their own roof. From the idea, the creation of the final concept, the creation of technological blueprints and the preparation of production to the actual production of furniture and equipment.
“Given the complexity of our products, we work with all panel materials and various foils. At the same time, we have to adapt to the demands of our customers. That’s why very often we have to find new materials or combine different materials to find a compact and high-quality product solution. We must point out that to our customers we offer environmentally friendly printing materials such as recycled PVC, paper-based panels, PVC-free materials, etc.,” said Mr. Petkovic.
How did you decide to buy HP Latex R2000? What was crucial reason?
There are couple of reasons. We have been using latex technology for several years and we also had an HP flatbed printer. We also built a good business relationship with the company Fortuna Digital and gave them confidence again by purchasing HP R2000. One of the key reasons for the choice was “after sales support”, where we gained their trust. One of the important reasons for the investment werw also ecological inks. For some of our customers, this is one of the key items when placing an order.